Describe the target market

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Topic 3:Marketing Plan

Write the Marketing Plan for your organization (approximately 750-1,000 words). Your plan should:

  1. Describe the target market.
  2. Identify the size of your potential target market.
  3. Include a SWOT analysis (use a two by two table in Word).
  4. Describe the 4Ps of marketing in your organization (product/positioning, pricing, promotion, and placement).If you have a service organization you may consider describing the 4Is (intangibility, inconsistency, inseperabilty, and inventory